Towards the end of 1966, The Morning Dew attracted the attention of an agent for Fairyland Productions (a booking agency and production company in Columbia, Missouri) Larry Knouft. Knouft let Lou Rennau know about the talent of The Morning Dew. Rennau was a former member of a Columbia band called Goldilocks And The 3 Bears. Rennau heard the demo tape, liked what he heard and signed the band to his fledging Fairyland Productions. The Fairyland recording studio was at Corn’s Lake in Columbia. In April of 1967, The Morning Dew entered Fairyland studios to record their first single, which would also become Fairyland Records’ first release. Robinson who didn’t read music worked out the melody and lyrics for both songs. It took ten hours to record the tracks at Fairyland Productions, spread out over two days, and ten takes before “No More” and “Look At Me” were perfected. The cost to the band was $200, the fee for renting Fairylands’ studio and sound equipment. The Dew then sent the record to Memphis where a record production company mixed it. The band paid $400 for two thousand copies to be pressed. Five hundred copies were distributed to Topeka merchants. In a Topeka newspaper article dated July 14, 1967, Robinson stated that “the record has sold well in Topeka, but we don’t know exactly how many have sold.” Sligar stated, “It’s gone from 40 to 9 to 15 to 20 on the Kewi radio station. The secret is in the distribution. We have distributed it in three states and its being played on nine radio stations. What we need is one breakthrough”. Shuford said “Most records linger locally for three months before they come to national attention-if they ever do, we’ll just let it ride-see if it sells or if it doesn’t”. The “No More” single was responsible for The Morning Dew’s growing regional success. The band received bookings in Nebraska, Missouri, Arkansas, Oklahoma, and Kansas. In St. Joseph, Missouri, over 1,400 persons showed up for a Morning Dew performance and 500 in Seneca. By now, The Morning Dew’s show was a frantic four to five hour opus that included original numbers and cover songs. Three psychedelic songs were performed in which strobe lights casted multicolored lights on the band as they played. Robinson would stand his red Gibson-E335 on the stage and run around it while it was emitting feedback and also throw it in the air and catch it just before it hit the floor. Unfortunately, on a few nights he missed and didn’t catch it so the body was cracked and beat up needing tape to keep it together. The band also developed a harder edge to its sound and was neck and neck with the local Topeka competition, like The Thingies, The Jerms, and The Burlington Express. They also began to dress in the mod psychedelic clothes of the era, with an op-art look. Some of The Dew’s influences on their ever-progressing sound were bands such as The Yardbirds, The Cream, The Buffalo Springfield, The Beatles, and The Rolling Stones. Robinson would sum up the Dew’s attitude succinctly by saying “we want to go all the way and always wanted to. When we first started, we would watch other bands and we’d think that maybe someday we’d be on stage performing with all the crowds and the screaming”. Fan mail started to pour in for the band. One enamored fan wrote “I am the little girl that was in front of you when you were at Mound City Saturday night. I haven’t washed my hand because you all gave me your names on it”. Another fan wrote, “I think you are all really groovy. I especially like the one with kind of blondish hair”. The Morning Dew was drawing between $200 and $350 for one-night stands and Fairyland Productions took 20 percent as agent’s fees. On July 16, 1967, The Morning Dew opened a month long stand at a nightclub near Bagnell Dam in the Missouri Ozarks, playing four nights a week till August 11. And to tie in with their performances KEWI radio (the number one AM rock radio station in Topeka) broadcast live on the air daily interviews by phone with The Morning Dew. The accelerated pace of the bands popularity rendered them ready to enter Fairyland studios for their second single, “Be A Friend” b/w “Go Away” after their month long Ozark stint. Tommy Smith from Goldilocks And The 3 Bears played lead guitar on “”Go Away”. Ken Tebow, leader of Plato &The Philosophers, helped with background vocals on “Be A Friend”. Another connection between The Morning Dew and Plato & The Philosophers was by accident. Plato and The Philosophers released a single for Fairyland Records, titled “Thirteen O’clock Flight To Psychedelphia” and an error in the pressing of the single resulted with The Morning Dew’s song “No More” being on some of the copies that were initially pressed! At any rate, The Morning Dew’s second single charted in the top 30, but sales were nowhere near their first single. Many people affiliated with The Morning Dew thought they should have released “Go Away” as the a-side, as it was more consistent with the “No More” style, the band wanted to show their versatility with a folk-rock sound in “Be A Friend”. The Morning Dew’s popularity as a live band did not suffer from the second single’s failure to hit the top ten on the radio. They opened for The Drifters in Wichita, Kansas at the Red Dog Inn and for Gary Puckett and The Union Gap at the Topeka Municipal Auditorium. They shared a billing with the Strawberry Alarm Clock at the Experimental Light Farm in Manhattan Kansas. Another concert was when The Turtles were in Emporia Kansas at the Municipal Auditorium and The Morning Dew opened the show. The Turtles were upset with The Morning Dew for using strobe lights and a smoke machine because they thought it was screwing up the stage for their subsequent performance but more than likely because the Dew psyched them out. While a live set list does not exist from 1967, a mid-1968 set list does and the songs that The Morning Dew were playing live are listed in their original order as follows: First Set-Wake Me Shake Me, Dancin’ In The Street, Gimme Some Lovin’, Come On Up, The Other Side Of This Life, Don’t Let The Sun Catch You Crying, Keep On Running, Mr. Blues, Sweets For My Sweet, Hey Joe, Respectable, This Sportin’ Life, Heat Wave, Hip Hug Her. Second Set- Sunshine Of Your Love, Mr. Soul, Purple Haze, You Don’t Know Like I Know, Midnight Hour>Respect, Words (The Bee Gees Song), Gloria, Murder In My Heart For The Judge, No More, Even The Bad Times Are Good, Hip Hug Her. Third Set-Ride My See Saw, Knock On Wood, All Over The World, To Love Somebody, I’m A Man, Get Out Of My Life Woman, The Train Kept A Rollin’, Born To Be Wild. The next recording sessions by The Morning Dew were done during the dates of July 24-25, August 6 to 11, and August 25 to 26, 1968. Ten songs were recorded, eight of them penned by Robinson. He reflected on the songs of The Morning Dew by saying “We’re the Morning Dew twenty four hours a day, so we’ve got plenty of time to do this”. Regarding the suggestive drug and sex references in song lyrics by many bands Robinson said that “anyone can write a dirty song, besides, if you’re not high on drugs, it’s hard to write about it”. The changes from their previous singles could be explained in one word “psychedelic”. The influence of The Beatles’ “Sgt. Pepper” album is evident on the opening band playing that segues into what becomes “Sycamore Dreamer” with its eerie John Lennon phased vocals and lyrics. “Then Came The Light” features Robinson on the wah-wah pedal while guest Lou Rennau plays the weird sounding oscillator. Dubbed over the break is a message from Robinson, similar to the Jimi Hendrix monologue in his psychedelic masterpiece “If 6 was 9”. “Then Came The Light” , “Cherry Street” and “Something You Say” would all show up later on The Morning Dew’s highly collectible Roulette album, issued in 1970 (albeit in different versions). “Lady Soul” was The Morning Dew’s sarcastic reply to the fans at their shows that asked the band to play some soul music. Robinson’s clever use of a double tracked fuzz guitar sound blended with help from the Missouri University Marching Band on horns turns the song into a odd blend of psychedelia and soul. The ten-song demo tape was circulated around to record labels and A & R men. Sligar stated “What helps so many other groups is the fact that they are in big cities, nobody from a record company is going to come to Topeka to hear a band somebody tells them is pretty good, you’ve got to take it to them”. A stroke of good luck occurred when a local agent, was able to secure The Morning Dew a contract with Roulette Records. This occurred in the fall of 1968. A promoter/investor from Columbia, Pete Shanaberg (an affiliate of Lou Rennau) took the ten song demo tape with recordings from other Midwest acts (Don Cooper, Morgan Mason Downs) to New York and peddled these tapes to record companies. Consequently, Shanaberg was successful in obtaining record deals with Roulette Records for all the acts. Due to the time that had expired from the 1968 Fairyland recordings, Roulette wanted to hear some current recordings of the group so The Morning Dew recorded “Get Together” and “Young Man” in May of 1969 but both tracks were never released (although “Young Man” was later issued on the Roulette album, it was a different recording). Unfortunately, Shuford had already left the band due to the draft and was replaced by former Burlington Express member, Blair Honeyman on the two recordings. A producer for Roulette, Fred Munao came to Topeka in June 1969 to hear The Morning Dew perform live. He was so impressed with the band that a recording contract was signed the day he came to hear them in Topeka. In August of 1969, The Morning Dew drove their van up to New York for the Roulette album recording sessions. The album was recorded in three days. Three of the 11 songs recorded for Roulette had been previously done the year before at Fairyland Studios, “Cherry St.”, “Then Came The Light”, and “Something You Say”. Seven other songs were new Mal Robinson originals. The band submitted to Roulette a proposed album cover but it was rejected in favor of a photo of a hippie couple in the nude on the verge of making love or finding the answer to life’s mysteries. Unfortunately the album was delayed for unknown reasons and released in September 1970, over a year since its inception. The album received little promotion from Roulette and sold poorly, but today is recognized as a classic with original copies going for over a hundred dollars. Prior to the release of the Roulette album The Morning Dew drove down to Audio House for one last time in the summer of 1970. They embarked on a marathon recording session that resulted in a seven song master tape. Mal Robinson wrote all of the songs. The band now included Ferdy Baumgart instead of Don Shuford and Dave Howell on keyboards and guitar. The Audio-House tape revealed a harder rocking band than they were when the Roulette album was recorded. Ironically the Roulette album had laid on the shelf for over a year and came out a month after the band’s Audio House session! The 1970 Audio House recording was done for producer Fred Munao of Roulette. The Morning Dew’s contract called for a second album and this was original material the band wanted for the album. For various reasons, Roulette never honored the second album in their contract with the band. The lack of success with the Roulette album and growing disenchantment with the music business caused The Morning Dew to disband in May of 1971. The irony of these words by Mal Robinson in the July 14, 1967 Topeka newspaper article would ring ever so incandescent-“If we really hit it big, I don’t know, if the money was good enough we’d probably take off for a year and risk the draft. We don’t even think about failing, we just think about success.” While the Morning Dew never garnered national attention and success, the recordings on this CD amply prove that they were one of the finest late 60’s bands to emerge from Kansas. |
|
 | ||||||||
